Entrepreneur. Investor. Author. Co-founder of Acquisition.com. A life spent building businesses, sharing the lessons along the way.
Offers. Leads. Money models.
$100M Offers. What do I sell? Build an offer around value, pricing, and what your customer actually wants.
$100M Leads. How do I get people to know about it? Reach more people and turn their interest into demand.
$100M Money Models. How do I make money from it? Offers, upsells, and recurring revenue working together.
Featured in
Meet Alex
Alex Hormozi is a first-generation Iranian-American entrepreneur, investor, and author. Alongside his wife and business partner, Leila, he co-founded Acquisition.com. His books answer the 3 questions every business owner has.
Read the full story
Gyms first, then Gym Launch, Prestige Labs and ALAN, all scaled and sold. Today Acquisition.com invests in and scales other businesses, and shares the playbook through books, courses, and workshops.
2.9M+in one day
Copies of $100M Money Models sold in a single-day launch.
7scaled & sold
Companies scaled and exited, according to his official biography.
1020–100% owned
Portfolio companies at Acquisition.com today.
2013year one
The year he opened his first brick-and-mortar business.
Guinness World Records
In August 2025, $100M Money Models became the fastest-selling non-fiction book in a single-day launch in Las Vegas, Nevada. Guinness World Records lists Alex Hormozi as the title holder.
See the official recordFor business owners
I’m under ~$1M or still finding my stage.
Take the Scaling Roadmap. Get the stage diagnosis first.
I’m at $1M–$100M and stuck on one bottleneck.
Apply for the 2-day Scaling Workshop. Bring numbers. Leave with practical next steps.
Let’s build something great together.
Practical knowledge, proven in the businesses we’ve built. Your company. Your equity. 0% equity to participate.
In-person, Las Vegas
Join the Acquisition.com team in person to talk through what’s holding your business back and what to work on next. For business owners. Qualification required.
Explore the workshopAlex Hormozi’s podcast
Alex Hormozi’s YouTube channel
Business breakdowns, live Q&As, and conversations with owners. Watch Alex work through the next decision.
Explore the channelOn other podcasts
The Diary of a CEO
With Steven Bartlett, episode 235: his journey in business and building wealth.
Modern Wisdom
With Chris Williamson, episode 952: resilience, progress, work, and how his thinking evolved.
The School of Greatness
With Lewis Howes, episode 1723: focus, hiring, and the choices that shape a business.
Questions
Alex Hormozi is a first-generation Iranian-American entrepreneur, investor, and author. He co-founded Acquisition.com with his wife and business partner, Leila Hormozi.
He graduated from Vanderbilt in 3 years and took a consulting job, then quit at 23 to open a gym. He grew it to 5 locations, lost everything, and turned the gym model into Gym Launch, which he later sold along with Prestige Labs and ALAN.
$100M Offers (2021), $100M Leads (2023), and $100M Money Models (2025). $100M Money Models set a Guinness World Record as the fastest-selling non-fiction book, with 2,917,443 copies sold in a single-day launch.
Acquisition.com is the company Alex and Leila Hormozi started to invest in and scale other businesses. It has 10 portfolio companies, with ownership from 20% to 100%, and shares business education through books, courses, and in-person workshops.
Leila Hormozi is Alex's wife and business partner, and the co-founder of Acquisition.com.
Start with a clearer plan for your business. The next chapter belongs to you.
